Privacy Policy

The information we collect depends on how you interact with us.

We may use personal information to:

• Respond to inquiries and tour requests
• Contact families about childcare availability
• Arrange daycare tours
• Determine appropriate classroom or program options
• Process enrollment and maintain childcare records
• Provide childcare services
• Communicate with parents and guardians
• Manage attendance, check-in, pickup, and daily routines
• Support children's health, safety, comfort, and development
• Provide parent updates
• Meet licensing, safety, insurance, accounting, and legal requirements
• Maintain and improve our website and services
• Prevent spam, fraud, or misuse of our website
• Send promotional or informational communications where permitted by law
• Measure the effectiveness of our marketing and advertising

We will not use personal information for purposes that are unrelated to the reasons it was collected unless permitted by law or additional consent has been obtained where required.

Where required, we obtain consent before collecting, using, or disclosing personal information.

Consent may be provided electronically, verbally, in writing, through enrollment documentation, or through an individual's actions where permitted by law.

Parents and guardians may withdraw consent for certain uses of personal information by contacting us. Withdrawal of consent may be subject to legal, contractual, licensing, safety, or operational requirements.

Some information is necessary for us to safely provide childcare. If consent for the collection or use of essential information is withdrawn, we may no longer be able to provide certain services.

Our website is intended for parents, guardians, and other adults seeking information about childcare.

We do not knowingly solicit personal information directly from young children through our website.

Information relating to children should normally be provided by a parent, legal guardian, or other person authorized to provide that information.

We use children's personal information only for reasonable purposes connected with childcare, safety, administration, communication, legal requirements, or purposes for which appropriate consent has been obtained.

Boss Babies uses Brightwheel for services including parent communication, daily updates, digital portfolios, and secure check-ins.

Information entered into or shared through Brightwheel may be processed by Brightwheel in accordance with its own terms and privacy practices.

We may also use trusted third-party providers to support services such as:

• Website hosting
• Email and communications
• IT and data storage
• Website security
• Analytics
• Advertising measurement
• Business administration
• Professional services

We provide service providers only with information reasonably necessary for the services they perform and expect personal information to be handled appropriately.

Some providers may process or store information outside Alberta or outside Canada. In those circumstances, information may be subject to the laws of the jurisdiction in which it is processed or stored.

Our website may use cookies and similar technologies to:

• Make the website function properly
• Remember certain preferences
• Understand how visitors use the website
• Improve website performance
• Identify technical problems
• Measure the effectiveness of advertising and marketing campaigns

Some cookies may be placed by third-party service providers.

You can control or disable many cookies through your browser settings. Disabling certain cookies may affect how parts of the website operate.

Where required by applicable law, we will obtain appropriate consent for non-essential tracking technologies.

If you provide your contact information, we may follow up regarding your inquiry, requested tour, enrollment, programs, availability, or other matters reasonably connected to your request.

We may also send promotional communications where we have your consent or are otherwise permitted to do so by law.

You may unsubscribe from promotional electronic communications at any time using the unsubscribe method provided or by contacting us.

Service-related communications concerning an active inquiry, enrollment, childcare services, safety, billing, or administration may still be sent where appropriate.

Boss Babies does not sell or rent personal information.

We may disclose personal information when reasonably necessary to:

• Employees and authorized daycare personnel who require the information to perform their duties
• Technology and service providers acting on our behalf
• Professional advisers such as accountants, insurers, consultants, or legal counsel
• Childcare licensing authorities, government agencies, law enforcement, or regulators where required or authorized by law
• Emergency responders where necessary to protect a child's or individual's health or safety
• Another organization in connection with a legitimate corporate transaction, subject to applicable privacy requirements

We may also disclose information where you have provided consent.

We use reasonable administrative, technical, and physical safeguards appropriate to the sensitivity of the information we hold.

These measures may include:

• Limiting access to authorized individuals
• Password-protected systems
• Secure digital platforms
• Staff privacy practices
• Physical safeguards for records
• Appropriate disposal or deletion procedures

No website, email system, or electronic storage system can be guaranteed to be completely secure. We therefore cannot guarantee absolute security of information transmitted electronically.

We retain personal information only for as long as reasonably necessary to:

• Provide childcare and related services
• Manage our relationship with families
• Meet legal, licensing, insurance, accounting, and operational requirements
• Resolve disputes or inquiries
• Fulfil the purposes for which the information was collected

When information is no longer reasonably required, we take appropriate steps to securely delete, destroy, or anonymize it, subject to applicable record-retention requirements.

You may request access to personal information Boss Babies holds about you or your child, subject to exceptions permitted by law.

You may also ask us to correct information that is inaccurate or incomplete.

We may need to verify your identity and authority as a parent, guardian, or authorized individual before providing access to information concerning a child.

Requests can be sent to our Privacy Officer using the contact information below.

If we become aware of a privacy or security incident involving personal information, we will assess the incident and take reasonable steps to contain and address it.

Where required by applicable law, we will notify affected individuals and/or the appropriate privacy regulator.

Our website may contain links to third-party websites or services, including Brightwheel, Google Maps, social-media platforms, and other external resources.

Boss Babies is not responsible for the privacy practices or content of third-party websites. We encourage users to review the privacy policies of those services before providing personal information.

Boss Babies is responsible for personal information under its control.

Questions, requests, or concerns regarding privacy may be directed to:

We may update this Privacy Policy periodically to reflect changes to our operations, technology, legal requirements, or privacy practices.

The most recent version will be posted on our website with the updated effective date.

We encourage families and website visitors to review this Privacy Policy periodically.